According to Kantar's "Brand Inclusion Index," there are still huge financial advantages to putting DEI&B at the forefront. Black, Latinx, and AAPI consumers have the third largest economy, with over $5.2 trillion at stake. Who is silly enough to miss out on that? At the end of the day, the…
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While there have been some positive developments, as highlighted in a recent study by the ANA’s Alliance for Inclusive and Multicultural Marketing (AIMM) in collaboration with MAVEN/Media Framework, LGBTQ ad spend nearly doubled from 2020 to 2022, reaching $15 million. However, there is still room for improvement.
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For the entire month of June, we saw many brands rainbow wash their logos and packaging, but are those companies working to implement change in communities or stop bias against the LGBTQ community?
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