koddi Archives - AdMonsters

PubForum Miami: Why Publishers Need to Invest in Commerce Media

By Kacey Perinelli March 30, 2023

What does the future hold for commerce media? That’s the question Eric Brackmann, Head of Commerce Media, Koddi, addressed at this month’s PubForum Miami. He walked attendees through the definition of commerce media, why it’s important to learn how this sector is evolving, and how to embrace all commerce media…

How You Can Tap Into Commerce Media to Create Long-Term, Sustainable Growth: Q&A with Koddi’s Head of Commerce Media, Eric Brackmann

By Kacey Perinelli March 13, 2023

To dig into the details of what retailers need to know to stay competitive, we spoke with Eric Brackmann, Head of Commerce Media at Koddi. Brackmann helped illuminate why it’s important for retailers to invest in digital solutions, how to form partnerships, and how to stay ahead of the competition.…