Has standardization crippled creativity in digital advertising? When was the last time you even paid attention to an online or mobile ad? Go ahead, we’ll wait… In its heyday, standardization made it possible to scale creative across a dizzying array of sites. But standardized cookie-cutter solutions are no longer capturing audiences attention, especially when the competition is TikTok and the digital landscape is evolving at breakneck speed. There’s a lot of opportunity to take a bolder stance in innovating dynamically creative solutions that bring people closer to brands. Geer will show us how the power of incredible creative, coupled with data, can be used to engage people by eliciting emotion.
Retooling a legacy publication with a niche audience into a modern media company comes down to execution, patience and perseverance. The CEO and CDO of Golf.com will step through how a small team re-energized the brand and how that plays in the future.
Retooling a legacy publication with a niche audience into a modern media company comes down to execution, patience and perseverance. The CEO and CDO of Golf.com will step through how a small team re-energized the brand and how that plays in the future.
With every new Apple iOS update, GDPR mandate, or state-specific consumer privacy protection law, it can seem like the ad revenue playing field gets smaller and smaller for publishers. Add in the oversight of a Chief Privacy Officer or Senior Counsel, and the list of things ad ops teams can't do gets longer and longer. But ad tech attorney & expert Jessica B. Lee will shed light on why the future of privacy-compliant digital ad sales isn't all doom and gloom. (And she'll even answer some of the questions you've always wanted to ask your in-house counsel or legal team -- but never did).
No other conference comes close to offering the community, exchange of ideas and learning opportunities of the AdMonsters Publisher Forum [drop the mic]
ALL-INCLUSIVE REGISTRATION FEE
$1495 EARLY BIRD RATE THRU FEB 5th!
Registration for this event is OPEN and includes:
Every PubForum features a mix of presenter-led and open-format education that attendees rave about:
Topics We Regularly Dive Into:
AdMonsters Attendees Span the Digital Media Org Chart
Do you… Oversee the technology and processes for executing and transacting advertising?
Real Titles:
Do you… design the advertising units and how they interplay with the rest of the UX?
Real Titles:
Do you… close deals and/or manage a sales team? Do you rely on ad tech to make clients’ campaigns successful?
Real Titles:
Do you.. monitor the various data streams coming in, and transform them into actionable strategies.
Real Titles:
Do you… act as the face of the revenue operations team to your stable of clients?
Real Titles:
Do you… oversee revenue, order management, and billing solutions for the entire media operation?
Real Titles:
501 5th Ave NE
St. Petersburg, FL 33701
The Spring Publisher Forum will take place at the stunning Vinoy Renaissance Resort, nestled in downtown St. Pete with sparkling Gulf waters and a beautiful marina outside the hotel.
AdMonsters Group Rate: $348/per night
Rate is inclusive of all taxes and fees – you must select your room during conference registration in order to receive this special rate
SUNDAY
Publisher Welcome Groups | 6:00-7:00 PM
Meet your fellow publishers over drinks and snacks! Participants will be broken up into groups and asked to complete a (fun, we swear!) activity that will inform the agenda and discussion over the coming days.
Opening Night Reception | 7:00-9:00 PM
Meet. Mingle. Kick off the Publisher Forum with your fellow Ad Ops brethren.
MONDAY
Tech Crawl | 5:30-7:30 PM
This unique event is where the rubber meets the road. Speak with tech providers in a casual setting about your specific challenges, get personalized attention and real-world solutions. Drinks and snacks provided.
Dinner and Entertainment | 7:30-10:00PM
A gourmet meal enjoyed by attendees and sponsors, accompanied by music and… surprises? Always one of the highlights of Publisher Forum!
TUESDAY
Off-Site Activities | Tuesday – 1:00-4:00/5:00 PM
Your brain needs a little break after all this thinking! Enjoy St. Pete and the surrounding scenery while making new connections. Extra precautions will be taken so you can enjoy your outing safely. Activities range from adventurous to enriching; there’s something for everyone. View Activities.
Publisher’s Night Out | Tuesday – 7:00–10:00 PM
Look forward to an unforgettable party to top off a memorable day. AdMonsters takes publishers to a gorgeous local spot for attendees to enjoy first-class food, beverage, and entertainment amidst the good company of your ad ops peers.
Your health and safety are our #1 priority. AdMonsters will verify COVID-19 vaccination by a verified digital healthshare app provider.
Who attends Publisher Forum?
AdMonsters Publisher Forums are designed specifically for digital strategists, data scientists, revenue, operations & technology leaders at online publishers, content creators and mobile application developers. AdMonsters reviews and approves each individual participant to ensure a conversation amongst a community of senior peers in digital media.
How many people will be attending the Publisher Forum? Are there international attendees?
Publisher Forum is a small event. At max, we allow 200 attendees (publishers + sponsors). Attendees are typically 95% from the United States and Canada, 5% from Europe. However, for this event, we expect all attendees will be from the United States. For all international attendees and sponsors, we will engage in personal conversations about quarantine requirements and testing protocols.
What are AdMonsters event safety protocols?
The health and safety of our conference attendees, employees, partners, and event staff is our number one priority.
What should I expect at the Publisher Forum?
Most sessions are open to attendees only, except for Sponsor Workshops, Panels, and Networking Sessions.
The Publisher Forum conference takes place over three days, beginning with a cocktail reception and dinner on Sunday evening and ending at 1:00 PM Wednesday. The agenda includes:
The 30-60 minute attendee sessions include presentations, round-table discussions and case studies on a wide variety of relevant topics such as: yield management, first party auctions, ad serving technology, inventory management, organizational structure, data science, business process automation, operations policies, rich/streaming media and more.
Why should I register early?
Two reasons:
Cancellation Policy
All conference fees are non-refundable. Substitutions will be accepted. Non-payment or non-attendance due to natural disaster or any other reason does not constitute cancellation or refund. If for any reason Access Intelligence/AdMonsters decided to cancel or postpone this event, Access Intelligence/AdMonsters is not responsible for covering airfare, hotel or other travel costs incurred by the attendees. No hotel cancellations available within 30 days of event. Note: All payments must be received before entering the event.
Attending the full Publisher Forum can earn you 8 credits towards your IAB Digital Ad Operations Recertification.